Ford Mustang project leader Hau Thai-Tang
Hau Thai-Tang is Director for advanced product creation & SVT at Ford Motor Company. He graduated from the RSB in 1993.
To start us off, can you give our readers a sense of your background and what you did pre- and post-MBA?
I worked for Ford before I went to Michigan and I joined Ford straight out of undergrad at Carnegie Mellon where I earned an engineering degree. I’d been working there for a couple of years when I quickly realized that I needed to improve my business acumen as well as be more effective in a business environment, so I elected to go to Michigan to get my MBA. And after my MBA I decided to stay at Ford.
Can you give us a specific example about what you mean by being more effective in a business environment?
I think the thing that became very obvious to me is that as an engineer I was trained for 16 years to come up with the right answer-it’s how I was evaluated. In school you’re given a test or assignment, you get a good score, and that’s how you’re graded. In the business environment, coming up with the right answer is the first step. Convincing the other 200 people that you work with that your answer is the right answer and getting them to go implement it is what you get rewarded for in business. To do that you obviously need to have strong business skills on top of your technical skills, but you also really need to learn how to market your ideas; you need to understand who your stakeholders are, what their stake is and how to appeal to those.
What was your first assignment after business school?
I was a supervisor for something called vehicle integration, which is basically integrating all of the attributes together to make sure they meet customer requirements, and I was doing that for a Lincoln product.
How did you manage the transition back to Ford?
When you return to the same company, or at least at Ford, and I suspect the same is true for other companies, there’s no immediate reward or accolades. The added value for me was being more effective in my job.
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